For hours, fans of Taylor Swift were probably glued to her website after she posted a cryptic countdown to 2 p.m. ET with no explanation other than the clock followed by “EXPIRES AUGUST 18 AT 2PM ET.”

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Her official website was changed to an entirely purple glitter background with the countdown in a mint green, and was redirected from taylorswift.com to store.taylorswift.com/password at about 10 a.m. ET on Monday.

It was posted days after she broke the news of her 12th album, “The Life of a Showgirl.” USA Today said the site “reflects her ‘It’s Rapturous’ variant” of the album.

It turns out it was all about another variant of “The Life of a Showgirl.”

This version of the album is called “The Shiny Bug Vinyl Collection” and will be a “limited run first and only pressing” with sales available until Aug. 20 at 1:59 p.m. ET or while supplies last.

There are two editions of “The Shiny Bug Vinyl Collection”: the wintergreen & onyx marbled vinyl or the violet shimmer marbled vinyl. Both will cost $29.99 and can be ordered here.

The publication speculated before the countdown ended that it could have been a merchandise drop, the album’s first single, a music video or a documentary.

Swift announced “The Life of a Showgirl” during a two-hour appearance on the podcast hosted by her boyfriend, Travis Kelce, and his brother, Jason, The New York Times reported last week.

[ ‘The Life of a Showgirl’: Taylor Swift announces track list, talks Eras tour ]

The album is said to have 12 tracks, of which she shared the names:

1. “The Fate of Ophelia”
2. “Elizabeth Taylor”
3. “Opalite”
4. “Father Figure”
5. “Eldest Daughter”
6. “Ruin The Friendship”
7. “Actually Romantic”
8. “Wi$h Li$t”
9. “Wood”
10. “CANCELLED!”
11. “Honey”
12. “The Life of a Showgirl” (Feat. Sabrina Carpenter)

“The Life of a Showgirl” will be released on Oct. 3.

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